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Expand your digital marketing capabilities with the world’s most popular programming language, JavaScript.
JavaScript is the most popular programming language in the world. It is also one of the fundamental building blocks of the World Wide Web. Simmer’s JavaScript For Digital Marketers teaches you patterns, mental models, and approaches that will help you become a better digital marketer and/or digital professional.
For the longest time, JavaScript has been the most important programming language to learn for professionals working on the World Wide Web. This includes the countless digital marketing experts whose job it is to design, serve, and measure campaigns for various products and services.
However, the barrier to learning JavaScript has always been high. The language started as a complement to the other tools of the web design stack (HTML and CSS), and soon evolved into a full-blown, full stack, comprehensive, and ubiquitous programming language suite in its own right.
For many, learning JavaScript became more about learning how to search StackOverflow (or similar forums). Additionally, JavaScript is so huge that it’s difficult to know just where to start and, importantly, where to stop. This is particularly true in digital marketing, where use cases can range from the simple (accessing some value stored on the page) to complex (building an analytics suite).
For this reason, we created this course at Simmer. We wanted to create a resource designed specifically with digital marketers in mind.
This course will teach you about coding principles, best practices, and design patterns specifically for technical marketing use cases.
You’ll learn how to code in a non-intrusive way, so that the code you produce will not interfere or conflict with code created by your site developers or by other libraries deployed on the website.
You’ll become more confident with the language, and you’ll be able to participate in discussions with other developers about how to best approach the types of problems that JavaScript can help solve. You’ll also learn how to identify these problems before they become a nuisance.
You work in web analytics, technical SEO, conversion rate optimization, or with tag management solutions
You have a basic understanding of JavaScript, and you are looking for practical lessons and guidance to help you become a better programmer
You are literate in some other programming language, and you want to transfer your knowledge into understanding JavaScript
You want to learn how to communicate better with the web developers you work with
You want to explore new career paths which focus on web development
You are looking for task-based instruction from an expert instructor supported by a strong community of your peer learners.
You don’t know anything about JavaScript and are unwilling to learn even the basics
You are not interested in JavaScript in the context of the web browser
You want a full, end-to-end, all-things-covered course about JavaScript.
The course is self-paced, and you can take it at your own leisure. The individual topics always contain text content to help flesh out the concepts. There are illustrations, links, and tips to help you understand more about the topic.
The text content frequently contains tooltips that point to entries in a glossary. There’s a lot of domain terminology introduced in this course, so the tooltips are almost essential.
At the end of each section there will be a quiz to test your progress. After the last section, the quiz is the final quiz, which tests you on everything learned during the course.
Once you complete all course content, you will receive a certificate, which you can proudly share on social media and in your professional profiles.
As with all Simmer courses, upon enrollment you’ll receive lifetime access to the content and the Simmer Community.
Meet Your Expert Instructor
I’m a developer working specifically with digital analytics and web browsers. I have been working with JavaScript ever since it was just a scripting language for making the background of a web page flash with random colors.
I use JavaScript on a daily basis, both in a digital marketing context and as a full-stack developer of apps, products, and services.
I love JavaScript. And after taking this course, I’m sure you will too!
We are honored to train employees from companies such as these
If you watch the videos at normal speed and read everything there is to read, you will get through all the content in roughly 10 hours.
Once you enroll, you will get your Simmer login credentials that will let you access the course content. Shortly after, you’ll receive an email with your onboarding package.
You’ll also receive an invite to the Simmer Community and lifetime access to everything listed above.
Just that. Unless you specifically ask us to, we will not remove your access to the course content or to the Simmer Community.
You will also stay on the course email list, which we will never, ever use for marketing purposes. It is solely for distributing useful information about the course.
While the course can be navigated through without any prior JavaScript experience, we strongly recommend you build a baseline understanding by going through the (free) Basic JavaScript curriculum of freeCodeCamp.
The course is designed to teach you patterns and mental models for working with JavaScript, with a focus on digital marketing use cases.
We offer a full refund, no questions asked, if you request it within 30 days of your purchase and if you’ve got 100% completion of the course content. We really want you to give it your best shot – we are absolutely positive that you will find the course useful and the learning curve manageable.
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