Server-side Tagging: Course Page | Simmer

Take the next step in technical marketing with Server-side Tagging

Server-side Tagging In Google Tag Manager

Learn everything there is to know about Server-side Tagging in Google Tag Manager

The course is a comprehensive, task-based approach. 

You will be expected to put some work into it!

Server-side Tagging In Google Tag Manager

Server-side Tagging In Google Tag Manager

Enrollment open 1st February – 14th March 2021

Key Concepts Covered in this Course

Simo Ahava is the perfect instructor for you. His expertise in the subject matter coupled with his empathic approach to teaching make him a solid companion for you on your journey through this course.

Enrollment open 1st Feb – 14th Mar 2021

Course Details

Total Length of Videos

Approx. 7 hours

Course Price

€ 599

Start Date

March 1st, 2021

Course Description

Server-side Tagging is the most disruptive feature to be introduced in Google Tag Manager over the recent years. It has the potential to redefine your organization’s entire approach to tagging, governance, privacy, and data security.

This course is a comprehensive task-based learning plan for Server-side Tagging in Google Tag Manager. It will explain everything from deployment to customization over 60+ bite-sized videos (typically ~5 minutes in length).

What Is A "Task-Based" Approach?

In this context, “task-based” means that every single topic, lesson, and section has been designed for immediate application.

Rather than spend time on theory and background, the lessons will tackle the subject matter with pragmatism, and the theoretical component will emerge as a by-product of actually doing the tasks.

How Does The Course Work?

Enrollment opens 1st February 2021 and is open until 14th March 2021

You will have access to course content from 1st March 2021 onwards. Before this date, you will be able to watch the introductory videos, and you will be able to see the full curriculum.

Once you have enrolled, you will have lifetime access to the course, including any updates to the course material.

The course is self-paced, but there will be a schedule you can optionally follow. The schedule will include a weekly email containing additional tips and resources for attendees, and there will also be a weekly office hours live video conference where your questions will be answered.

Once you enroll, you will receive an onboarding package in your email with all the information you need.

Enrollment open 1st February – 14th March 2021

Key Features

Who Is This Course For?

Course Content

The course comprises five sections, containing 18 lessons in total. Each lesson is typically 3-4 short videos, each tackling a single, practical aspect of the subject matter. All the sections (apart from Introduction) end in a quiz, with a final quiz waiting at the very end. Once the final quiz is complete, the student will receive a certificate.

  • Introduction (4 videos)
    • Setup The Environment (4 videos)
    • Create The First Client (3 videos)
    • Create The First Tag (4 videos)
    • Configure The Browser (4 videos)
    • Preview Mode In Detail (6 videos)
    • Overview And Quiz (1 video)
    • Reserve And Map A Custom Domain (5 videos)
    • Upgrade The Server (4 videos)
    • Optimize Costs (4 videos)
    • Overview And Quiz (1 video)
    • Import New Templates (3 videos)
    • Build A Client Template (5 videos)
    • Build A Tag Template (5 videos)
    • Consolidate Incoming Traffic (5 videos)
    • Overview And Quiz (1 video)
    • Advanced Applications (5 videos)
    • Tips & Tricks (3 videos)

    Quiz of everything covered in the course. A certificate will be awarded upon quiz completion.


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