Latest on the Simmer Blog
The event_timestamp field in the Google Analytics 4 export to Google BigQuery is in UTC time by default. Since intraday tables are updated near realtime, it might sometimes look odd that some of your events are in the future (or too far in the past).
In this blog post, we’ll take a look at how you can change the default table expiration and the table-specific expiration in Google BigQuery.
"I was simmering, simmering, simmering..."
Following the immortal words of Walt Whitman, we'll help you simmer so that you can bring yourself to a boil. Our courses are designed to awaken the technical marketer within.
Simmer focuses on task-based learning. Every single part of every single course is designed for application and not just for theory. While it is obviously important to understand the concepts, we believe that understanding emerges from action and immersion in the subject matter.
While we don’t discourage our students from bingeing the content, we do introduce a pace in our courses. Ideal progression is a couple of hours of learning per week, so that a little work is done every weekday. It could be as little as watching a single 5-minute-long video or reading a reference article while waiting for a boring video conference to end.
Our core values are ingrained in respect, humility, self-confidence, and altruism. Even though we are a business that needs to turn a profit, we take pride in going above and beyond our commercial interests to ensure that anyone has a chance to benefit from the material we create. We want to build something that we as a family can be proud of.