Technical Marketing Handbook
Podcast series about the technical side of digital marketing
Technical Marketing Handbook is a podcast series that seeks to explain technical topics that everyone working in digital (marketing/analytics/advertising) should know about. Guests are invited from a wide variety of technical disciplines, such as browser engineering, search engine design, tag management, online analytics, digital advertising, and anything else covered by the vague umbrella of "technical marketing".
Episodes
New episodes to be released later in 2022
- TMH #13: Take Care Of Your Expertise with Simo Ahava (December 14th, 2021)
- TMH #12: Missing Motivation with Simo Ahava (November 30th, 2021)
- TMH #11: Product Analytics with Adam Greco (November 16th, 2021)
- TMH #10: Communication Struggles with Simo Ahava (November 2nd, 2021)
- TMH #9: Experimentation with Matt Gershoff (October 19th, 2021)
- TMH #8: Server-side Tagging and the Vegas Rule with Simo Ahava (October 5th, 2021)
- TMH #7: Browser Tracking Protections with Simo Ahava (September 21st, 2021)
- TMH #6: Web Browsers with Simo Ahava (September 7th, 2021)
- TMH #5: Tag Management with Adam Halbardier (August 24th, 2021)
- TMH #4: Search Intelligence with Dawn Anderson (August 10th, 2021)
- TMH #3: Online Analytics with Paul Boocock (July 27th, 2021)
- TMH #2: Ad Blockers with Pete Snyder (July 13th, 2021)
- TMH #1: Core Web Vitals with Philip Walton (June 29th, 2021)
Technical Marketing Handbook is a podcast series hosted by Simo Ahava. The show seeks to explain technical topics that everyone working in digital (marketing/analytics/advertising) should know about.
Guests are invited from a wide variety of technical disciplines, such as browser engineering, search engine design, tag management, online analytics, digital advertising, and anything else covered by the vague umbrella of "technical marketing".
